The Woman behind the Blender
XJosef Sudek Studio
Artists
Curators
Opening
Duration
The exhibition presents several exploratory probes into the world of advertising for electrical appliances and the way male and female roles are portrayed in advertising and promotional photography. Has work carried out with electricity replaced the work of women? Or are they still stuck behind the blender whilst men develop their imagination and political engagement in front of the screen?
Has electric energy had an impact on women’s emancipation? Has work carried out with electricity replaced the work of women? Or are they still stuck behind the blender whilst men develop their imagination and political engagement in front of the screen? The exhibition presents several exploratory probes into the world of advertising for electrical appliances and the way male and female roles are portrayed in advertising and promotional photography.